Jersey Ploys!
Published by mr.president December 17th, 2009 in AMERICAN PRESIDENTS, PRESIDENTS OF THE UNITED STATES, PRESIDENTIAL WANNABEES, PLACES & THINGS NAMED REAGAN, BARACK OBAMA, JOHN MCCAIN, PRESIDENTIAL HISTORIAN, PRESIDENTIAL MARKETING, AMERICAN HISTORY, US PRESIDENTS, RONALD REAGAN, PRESIDENTIAL HISTORY, PRESIDENTIAL SITES, HISTORY IN THE NEWS, UNITED STATES HISTORY, WHITE HOUSE HISTORY, POLITICAL HUMORAmerica was awash with InfectiousOptimism®, as an avuncular Ronald Reagan rolled towards 1984’s crushing of Walter Mondale. Reagan was campaigning in Hammonton New Jersey, when he felt a song coming on…
“America’s future rests in a thousand dreams inside your hearts…It rests in a message of hope in songs of a man so many young Americans admire: New Jersey’s Bruce Springsteen.“
It was the start of a classic GOP trope*, rope in the youngsters by referencing that rock music. It was also the beginning of musicians asking the Republicans to please stop.
Reagan labored under the misconception that Springsteen shared his cornball vision, and even better, cultural seer and future enemy of denim-clad youth George Will was the fount of this error.
Hammonton was apparently so thrilled with Reagan’s visit the town ignored the event’s fallout, and plunked down a monument to the legendary day.
The years have not been kind to the stone.
A recent visitor writes:
*Attempted again in the 2008 campaign, and for Springsteen, twenty-five years on some of the faithful continue tirelessly beating the same horse.


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